Using video to tell a story is a great way to connect with your customers. Story telling engages the viewer and allows for an emotional response. It is a unique way to share a lot of information without forcing the information on to a viewer. Good story telling often evokes a physical response from the viewer especially on social media, it’s easy to watch, click, share and like.
This series airs on 9&10 News monthly. It concentrates on spectacular adventures across Northern Michigan and showcases the beauty offered in the region. Each segment’s story is told best through the video captured.
March of Dimes in Northern Michigan contacted us to create a video to share at their fundraising event. We told the heartwarming story of a couple that beat the odds with the help and support of March of Dimes. It was shot interview style using pictures and supporting video to engage people at the fundraiser.